HANSALIM – a South Korean concept for selling and marketing local products

Lokakuun Verkostoaamuun 30.10. klo 8:30-10:00 saapuu kansainvälisiä vieraita kertomaan Etelä-Koreasta lähtöisin olevasta HANSALIM-konseptista, joten tämä verkostoaamu on englanniksi. Tervetuloa linjoille!

Learn more about HANSALIM- a South Korean concept for selling and marketing local products. It began with a simple promise of mutual responsibility between consumers and producers. Now it is even a life movement, spread all over the country. Get inspired by researcher Jonathan Dolley and hear what Mr Reko in Finland Thomas Snellman says about this concept!

HANSALIM in a nutshell:

In 1986 a small rice store called Hansalim Nongsan opened for business in a central district of Seoul, South Korea. It was founded by a diverse group of organic farmers, urban consumers, educators, artists and pro-democracy activists who wanted to create an alternative to the emerging industrial food system. From that first store they operated a pre-order direct sales business between their members which included consumers in Seoul and small-scale organic farmers within easy reach of the city. They began with a simple promise of mutual responsibility between consumers and producers. 1) Consumer members would ensure that producers could make a decent and secure living while preserving and improving the health of the land and all its life. 2) Producer members would ensure the health of consumers by providing clean and healthy food. From that small beginning, what soon became known as the ’Hansalim Life Movement’ spread across the country as new member cooperatives were born and consumers and producers continued to join. Now a national Federation, Hansalim has over 900,000 consumer members and around 2,300 producer households.

Osallistumislinkki: https://us06web.zoom.us/j/84172810097?pwd=UjCU2VbMi2kBb6i7SFgJEhldaRacgA.1

Meeting ID: 841 7281 0097

Passcode: 454650